Social Media Strategic Management From Concept to Practice

by James M. Helms on October 23, 2008

The recent social media discussion by Chris Brogan and Darren Rowse (and fortunate people like me and you) concerning home bases, outposts and passports has been really informative and interesting. I won’t reiterate the entire conversation but I do want to give you an overview of the general concepts as well as some tools that you can consider using as you formulate your online social media strategy.

As you read this post and think about some of these ideas remember that there is a huge conversation taking place across the internet. Everyone within the conversation has something to add. Some people like David Armano who blogs at Logic and Emotion has the ability to take abstract ideas and create graphical models to help us understand this whole web 2.0/Social Media/Tubes thing we have going on. [Continue Reading This Article…]

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Online Book Promotion Made Easy, Tools of the Trade

by James M. Helms on October 17, 2008

With the release of Yvonne Perry’s newest ebook “Book Marketing in the Digital Age: Online Promotion Made Easy” I inquired about a favorite tool that she would recommend to readers of this blog. One thing that I know for sure is that professionals within a niche know what works well for them. Yvonne is both an author as well as the owner of Writers in the Sky Creative Writing Services. As a writer, editor, author, and owner Yvonne’s insight into online book promotions is well worth listening to. [Continue Reading This Article…]

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Leveraging RSS Feeds and The Sage-Too Addon For Firefox

by James M. Helms on October 14, 2008

There are a wide variety of aggregators around the internet. Some of them are better than others. If you are new to RSS feeds or don’t quite understand their value this video is for you. If you are relatively in-experienced I would really appreciate your feedback, you can leave it in the comments, go to the feedback forum on the left, or join and comment on the Facebook group.

While there are a wide variety of aggregators there are trade offs dependent upon which aggregator you use. Today’s tool that I suggest you consider is Sage-Too, a slim, easy to access, very functional aggregator. There are a couple of reasons why, please read on and watch the video below. [Continue Reading This Article…]

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BudUrl is an online link shortener that provides additional click stats. The video below shows the true value of this great online tool. You’re right, there are a variety of link shorteners available but BudURL provides better stats to keep you really informed.

After you create an account at BudURL simply insert the link that you want to track. After you convert the link and post it within a page of your choice you can see a graph of how many people click on the link. The really cool part of BudURL is being able to see almost real time data, the click stream page updates automatically every 10 seconds. As the video points out you can can create a note within the individual links to quickly see which links are being clicked under the click stream tab. Watch the video below to find out more about it. [Continue Reading This Article…]

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Collaborative Drawing Share a Whiteboard Online

by James M. Helms on October 7, 2008

Over the last decade more and more individuals started working from home. And why not? Technology and communication have advanced and made it feasible. There are some set backs to working from home and I am not talking about productivity, productivity has been known to increase. I’m talking about collaborative tools that foster creative thinking beyond action steps and checklists. There are a growing list of tools available and Dabbleboard is one that I recently came across that I wanted to share with you.

I can chit-chat about it all day long. Instead I’ve made a short screencast showing some of the features that are available using Dabbleboard. Watch the video below. [Continue Reading This Article…]

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