Viral Prone Multimedia Player Splashcast is All About Social Media

by James M. Helms on September 3, 2008

The features and benefits that you will find in Splashcast shadow other forms of online marketing. Online marketing inherently evokes a negative connotation with many people. When you consider the power of opt-in advertising the negative aspects of online marketing dissipate quickly. Taking that into consideration consider Splashcast as a powerful demand driven online tool that if leveraged in the right ways can virally spread your message throughout the internet.

What is Splashcast and What is Social Media?

Splashcast is a multi-media player that can be embedded on sites around the web. Using Splashcast you can add a variety of images, videos, documents, and mP3’s from around the web. You can embed media from a variety of places both on your computer and across the internet. If you want to display a Youtube channel on your site you can do it by subscribing to the RSS feed within the Splashcast interface.

As for Social Media watch the Common Craft Show episode about Social Media below, they say it better than I can write it. As a matter of fact why don’t you watch it on a Splashcast player?

How Can You Use a Splashcast Player?

There are a variety of ways to use Splashcast. You can have a personal channel to display your images, videos, mP3’s, and documents or you can have branded channels created. Your personal and branded channels can be embedded on sites around the web. Likewise your channels can be embedded in Facebook, Myspace, and a many more social networking sites. It’s not just about channels of information. It’s about so much more.

Creating and Syndicating Shows Around the Web

Within one Splashcast player you have the ability to add many shows. By subscribing to Channels and RSS feeds from around the internet you are able to send and receive updated shows across the web without the need to re-embed the player. If you embed the player on a static web page visitors can watch new and older broadcasts from the same interface you simply pull the show into your channel on the Splashcast page and it syndicates across the web to wherever the player is embedded.

The Social Media Features of The Splashcast Player

The Splashcast player is a tool that fosters social media interaction across the web. It’s a container that allows users to spread a message across diverse sites and it allows other users to take the message farther by embedding it again. The process of sharing and enabling the player to be embedded allows the content to propagate by demand across the internet.

The Splashcast player allows you to integrate additional social media tools such as Twitter and even a chat interface for branded channels. You can rate the content, send it to a friend, and comment on the content. This allows you to receive valuable feedback and encourage communication surrounding your branded message and content.

Monetize Your Splashcast Player

If you invest in a custom branded channel you have the ability to integrate catalogs and shopping carts, In video advertising, or product information. All of which allows you to monetize your investment and spread the message about your unique brand. Leveraging Splashcast is a great way for you to spread your message in an affordable way, you can seize the power of the social media, provide value, and create a positive message surrounding your internet marketing message.

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